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See the full Nudge reading order for all books in the series.

About Nudge

Richard Thaler and Cass Sunstein's Nudge: Improving Decisions About Health, Wealth, and Happiness (2008) is the founding text of choice architecture and libertarian paternalism — arguing that how choices are presented powerfully influences what people choose, and that we can design institutions that nudge people toward better decisions. The basis for the UK 'nudge unit' and similar behavioral policy initiatives worldwide.

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